Power Of RCS: Ways It Can Be Used For Business Messaging

September 24, 2023 ⚊ 1 Min read ⚊ Views 103 ⚊ TECHNOLOGY

Conversational messaging is an emerging customer engagement paradigm that enables two-way conversations between brands and their customers. Businesses are increasingly leveraging RCS to serve customers in real time with automated chatbots using rich media functionalities such as payment gateways or suggested actions and more, thereby offering a more conversational, contextual and interactive experience.

Read details: https://www.gupshup.io/resources/blog/rcs-for-business-messaging

Tags: Power Of RCS

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