Hosting Virtual Open Houses: The Future of Real Estate Showcasing

For ages, Realtors have been hosting open houses to dramatically boost a listing’s visibility. But in today’s fast-paced world, things have changed. Nowadays, homebuyers often find it difficult to carve out time for in-person property viewings with their jam-packed schedules. And this is where a virtual open house comes in.

A virtual open house is an online event where potential buyers can explore a property through a live video or pre-recorded walkthrough. Professionals of a real estate brokerage can highlight the property features to buyers, answer questions in real-time and engage with a wider audience beyond geographical limitations in this virtual open house event.

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