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In the world of marketing, there are several strategies that companies can adopt to reach their target audience. Undifferentiated marketing exemplifies this approach. This strategy, often referred to as mass marketing, involves treating the entire market as a single entity and promoting a single product or message to everyone.
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In today’s competitive business landscape, the concept of undifferentiated marketing seems like a relic of the past. While it might have worked in a bygone....
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