Paid Social Media Marketing

October 28, 2022 1 Min read Views 88 BUSINESS

Performance marketers may find paid social media marketing to be a game-changer. Due to the difficulty of achieving organic reach in the present internet environment, businesses frequently use sponsored social media. The social media advertising ecosystem is alive and brimming with opportunity. It’s crucial to understand the game’s rules before exploring every corner and cranny.

In the US, paid social ad spending on social networks will top $40 billion in 2020. (US). That amount is anticipated to increase to over 56 billion dollars, with Facebook accounting for the lion’s share (80%) of expenses.

Tags: Paid Social Media Marketing

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